Fisher Boy, a High Liner Foods Inc. brand, offering a complete line of breaded seafood products, has selected Full Contact as agency of record. The account was awarded after an informal review. “Full Contact won the Fisher Boy account because they came in loaded strategically and blew our doors off creatively,” said Jeff Tahnk, Director of Marketing High Liner Foods. “They know packaged goods and they know how to speak to families.” Fisher Boy is the latest addition to Full Contact’s roster of consumer packaged goods and retail brands which include Olivio, Cumberland Farms, Safety First, Au Bon Pain, Zipcar and UNO Chicago Grill, among others.