How do you take your coffee? How about with a little common sense.

Few things are more entrenched and personal than the pleasures of the daily coffee ritual. For some it might entail taking that first long sip. Or enjoying the rich aroma and initial caffeine rush. For others, however, it might involve idling eleven cars deep at a drive-thru. Or tossing a full cup in the trash because it bears no resemblance to what you just ordered. It might even include overpaying for these privileges, and then lining up to do it all over again the next morning. Read more

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Teaming up Against Alzheimer’s: A True Labor of Love.

Over 5 million Americans are afflicted by it today.

Within the next eight years, it is projected 44% more people will suffer from the disease annually.

It is the only leading cause of death in the U.S. without a cure, and without even a way to slow its progression.

It is Alzheimer’s disease. It is horrible to the people who suffer from it. It’s devastating to their families. And something needs to be done. Read more

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Mom Milestones

Often times, the life of a mom is marked by the milestones of her children. For example, when I think about my 35th birthday I don’t remember much about the day except that it was the first time my oldest daughter ate cake (she stole it from my plate and shoved it in her tiny face). Read more

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Have we Talked about Authenticity Recently?

It seems as though I can’t open a single trade publication lately without stumbling across an article on authenticity. The importance of it; someone who missed it; a brand that rocked it and saw the success. While this topic has been at the center of many recent conversations about branding, it doesn’t seem as though it is going anywhere anytime soon. Read more

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Future Retail Review: Harvard Graduate School of Design

Future of Retail

Digital has been an undeniable disruptive force for retailers. What it has effectively done in a very short time is shifted the power from manufacturers, designers, and retailers to consumers. This has been very problematic for retailers who have either not recognized that fact or not adapted to address it.

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Brick and Mortar: Alive and Well.

CF Coffee

How one retailer transformed from a last resort to a first-choice destination.

There’s been enough news out there recently about the demise of the brick and mortar store. Brands like Sears, J.C. Penny, Ruby Tuesday and RadioShack continue to struggle and shrink due to the rapid growth of e-commerce and the inability of those brands to stay relevant in the hearts and minds of consumers. Read more

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